More websites are sporting ‘https’ secure connections today. What’s gives, and how do you know in case your website would use an SSL certificate, too?
You could possibly or might possibly not have noticed this, however, many website URLs contain an additional ‘s’ inside their domain name: “https://”. If you’re like most, you don’t use a clue about its meaning… nevertheless, you should! Here, determine what that ‘s’ means, and why you might want to get one for the website, too.
What is SSL?
SSL stands for Secure Sockets Layer, which denotes an extra layer of to protect a web site (hence, the extra ‘s’ inside the http). When visitors find an SSL-protected website, they are fully aware their link with the site is encrypted.
Encryption means hackers won’t have the ability to intercept data that’s exchanged between visitors’ browsers as well as the server in the website they’re browsing. SSL is starting to become more predominant as hacking along with other malicious incidents are on the rise.
Does Your WordPress Blog Need SSL?
It once was that only eCommerce websites needed SSL for WordPress, to shield customers’ bank card and information during purchase transactions. That’s will no longer the situation.
Now, even WordPress blogs or Facebook application pages can usually benefit from SSL… allow me to share three good reasons why.
1. Security
Currently, even simple blogs sometimes require data from visitors. An e-mail capture, for instance, represents a change in sensitive data between you and your visitors. Hackers would like to have that data. SSL stops them right where they are, blocking what’s called “interception” or “man-in-the-middle attacks”.
But in case you don’t come with an e-mail capture pop-up on the site, an SSL certificate for one’s web site is advisable.
2. Trustworthiness
In the event you begin looking around, you’ll notice that websites you normally wouldn’t think would need an SSL have one. That’s as the factors behind you obtain go above security, the other of these is trustworthiness.
Whenever your visitors see that you’ve gone the extra mile to ensure their browsing experience in your blog or Facebook application page is safe, their degree of trust to your site is raised significantly.
To highlight your SSL, a trust seal or badge is normally offered… use it! They look great on your Facebook Application pages, too, since users will often be a little cautious with apps with regards to protecting their internet security.
3. Rankings
HTTPS has become a “ranking signal” inside the Internet search engine algorithm. Google clearly states this, telling webmasters that sites that show an SSL will certainly get preferred treatment in the rankings. They may be actually pushing for what they call “HTTPS everywhere”. Their dream is apparently an entirely secure internet where hackers are blocked regardless of where they turn!
Although it’s only a weak ranking signal now, SSL may figure more prominently inside the rankings someday in the future. Google explains that they are giving web owners time to switch the signal from HTTPS by procuring SSL certificates for sites.
To really get your own SSL certificate to your website, try our Comodo® Positive SSL Certificates for WordPress blogs and Facebook Application pages. They begin at merely $4.95 per year.
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