1. SOCIAL CONTENT WILL GAIN PROMINENCE
Increasingly more social networking content indexed online and also other popular search engines, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to enhance and support SEO Links to social networking networks leads to how search engines understand your site is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video like a powerful tool drive an automobile their digital and top seos efforts. In 2016 expect more businesses to embrace the trend, and employ videos to capture new audiences.
80% of video. Results that relate up in SERPs are from YouTube
Videos get 50X better organic page ranks online when compared to against plain, static text results.
Video searches receive 41% higher click-through rate a in comparison with plain, static text content
3. MOBILE OPTIMIZATION Can become CRUCIAL
Today people make use of a array of devices to get into content. Tablets, smartphones, laptops, phones and in many cases watches are getting to be standard tools to browse web. Engines like google know this and they reward websites that appear to be good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have sought out local info.
Mobile search increased 43% every year.
Over 1.2 billion people access the web off their cellular devices.
Four out of five consumers use smartphones to buy.
4. VOICE SEARCH FUNCTION A necessity
Voice search is easily learning to be a huge a part of mobile usage and it has elevated the pain sensation of typing keywords to own research online query. However, this shift means your articles need to be developed with voice search in mind.
60% teens use voice search before the TV
40% adults use voice seek out directions.
5. CONTENT AGGREGATION Can get BIGGER & BETTER
As part of your folks are trying to find content sources offering all of the relevant information they require in a single place. Engines like google have seen this trend and thus content aggregators have become very well liked within the SERPS.
6. The fad OF Mobile phone applications WILL GROW
As discussed above, using mobile for web search is on all-time rise and apps simply make the task easier. Just few more years and mobile phone applications are sure to overpower desktop and mobile websites.
Mobile apps take into account 52% ever spent on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of men and women prefer native mobile phone applications to websites. (SearchEngineJournal)
7. Local seo service TO BECOME A lot more IMPORTANT
Local internet search will go stronger through the years. In 2016 you will need to let Google know what your location is located and what you might be offering.
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