1. SOCIAL CONTENT WILL GAIN PROMINENCE
A growing number of social media content indexed on the search engines and other popular engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to improve and support SEO Links to social media networks leads to how engines like google understand your website is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video as a powerful tool to drive their digital and top 10 seo efforts. In 2016 expect more businesses to embrace the excitement, and make use of videos to capture new audiences.
80% of video. Results that relate up in SERPs come from YouTube
Videos get 50X better organic page ranks on the internet when compared with against plain, static text results.
Video searches receive 41% higher click-through rate a when compared with plain, static text content
3. MOBILE OPTIMIZATION Can become CRUCIAL
Today people use a variety of devices to gain access to content. Tablets, smartphones, laptops, phones as well as watches have become standard tools to browse web. Search engines like yahoo know this plus they reward websites that look good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have sought out local info.
Mobile search expires 43% year on year.
Over 1.2 billion people access the web from their mobile phones.
Four out of five consumers use smartphones to shop.
4. VOICE SEARCH FUNCTION Absolutely essential
Voice search is quickly being a huge section of mobile usage and it has elevated this of typing keywords to run research online query. However this shift means your posts should be developed with voice search planned.
60% teens use voice search as you’re watching TV
40% adults use voice look for directions.
5. CONTENT AGGREGATION Can get BIGGER & BETTER
More than ever before individuals are trying to find content sources offering all of the relevant information they need in a single place. Search engines like yahoo have seen this trend and consequently content aggregators have grown to be very well liked within the SERPS.
6. The trend OF MOBILE APPS WILL GROW
As discussed above, utilization of mobile for web search is on all-time rise and apps just be the job easier. Just number of a number of mobile apps are sure to overpower desktop and mobile websites.
Mobile phone applications be the cause of 52% of all time spent on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of men and women prefer native mobile apps to websites. (SearchEngineJournal)
7. Local search engine optimization For being Much more IMPORTANT
Local search goes stronger over time. In 2016 you need to let Google know your location located and what you happen to be offering.
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