The tale about why Kentucky Fried Chicken, founded by Harland Sanders, changes it name to KFC would be to get rid of the word “fried” in it’s name. The saying “fried” has negative connatations like being unhealthy, having high cholesterol levels, causing obesity and others. Therefore, being an effort to rebrand themselves like a healthier family restaurant that attracts people of all ages, including health conscious people, Kentucky Fried Chicken renamed itself as KFC.
Version Two: The US fda standards reviewed the operations of Kentucky Fried Chicken and found out your they may be rearing genetically modified chickens, with extra huge breasts and additional legs to reap the meat from(the telephone number differs from 3 to 5). The US fda declares that these creatures is not marketed as “chickens” and Kentucky Fried Chicken, unwilling to lose this type of lucrative operation to stick to the principles, chose to change its name to KFC instead to remove the saying “chicken”.
The fact is that Kentucky Fried Chicken decides to switch its name is always to not pay license fees for the state of Kentucky. In 1990, the state of Kentucky decides to trademark their name, in order to reduce their accumulating debts. As a result, Kentucky Fried Chicken must pay a sum of money on the state for using “Kentucky”.
Obviously, they’re unwilling to since they was utilizing it for almost 40 years(they going in the 1950s) and refused to spend such royalties goods principle. After much negotiations, these folks were can not budge the us government stance and therefore made a decision to change their name on the web .. This coincides with all the rebranding campaign mentioned previously earlier and everything turned out well.
Evidence that implies that version is true is always that many events and businesses had also changed their name to remove the saying “Kentucky”. The examples are the most popular horse race in America, formerly referred to as “Kentucky Derby” changes to “The run for the roses”, the provider of seeds and nursery outfits “Kentucky Bluegrass” changes to “Shenandoah Bluegrass” as well as the song “Kentucky Woman” by Neil Diamond was dropped from radio stations at his own request as he would shed more pounds money for paying of the condition of Kentucky royally compared to what he receive in the station.
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