If you’re a new comer to retail people counting then one with the first questions you will be questioning is which technology do i need to use?
You can find three main varieties of technologies; beams, thermal and video. Each have their own benefits and weaknesses with respect to the environment they are being placed in.
Beam Counters – Will often be battery powered and for that reason suited for temporary use. They’re an easy task to install and take, but also prone to get damaged and field of view blocked. They’re not able to count people walking through an entrance side-by-side and so will undercount.
Thermal Cameras – Infra-red devices such as the IRISYS cameras would be the hottest store analytics on the planet. The unit are IP enabled and most one unit might be linked together for wide entrances. Accuracy levels are incredibly good.
Surveillance cameras – Be single or dual vision IP enabled devices. The single view cameras are usually less accurate. Overall the recording items are more expense than thermal cameras. The dual-view cameras are as accurate because thermal devices in many instances.
At StoreTech our software option would be hardware independent, which suggests should you already own people counting hardware its likely we can easily integrate and import the customer data into our solution.
With over 20 years experience with the folks counting industry, StoreTech are pleased to express the advantages and disadvantages of each and every kind of technology and assist you to decide on the best choice.
Check out about store analytics explore our web portal: check