Globally, using mobiles, smartphones, iPads and tablets for surfing the world wide web is increasing at an alarming rate because of its convenience, cost-efficiency, ease and comfort. The use of cellular devices is closing the digital divide involving the rich and poor; as well as the urban and rural dwellers. Every business are duty-bound to build up websites that are mobile-friendly as a way to reach these mobile users. Another way of this is to create designs that are tuned in to different devices and screen sizes.
What then is responsive web page design?
Responsive web page design (RWD) can be a technique employed in web page design to permit webpages answer the screen size, orientation and platform in the device an individual is viewing with.
Responsive design will be the simple the very first thing that has changed the browsing behavior of browsers recently. Such websites are equipped for changing from device to device. For instance, if the user switches from your mobile phone to some tablet device, the website automatically adapts and dynamically fits the dimensions of the screen.
Without delving much to the technicalities linked to designing such websites, listed below are the organization important things about responsive design.
User-friendly: Responsive websites are highly liquid and fluid which make contents change across all screen resolutions and devices. They have foreground images that scale using the layout to show and conceal elements of images on the website. This fluidity makes it user-friendly, accessible and delightful in comparison to conventional websites. Users are able to surf your website no matter the environment they find themselves, hence increasing the reach of the business website.
Consolidate business marketing efforts: Google has recommended web design pretoria the best practice so companies that do not have choices getting left behind. Being the most popular global internet search engine, Google explained that responsive websites are easy to crawl and perform favourably looking results.
According to Moz, a well-respected search company within their 2015 Optimization Factors, 150 marketing professionals dedicated to SEO were surveyed as well as the results was that responsive or mobile-optimized websites have better ranking success than unresponsive websites. The responsive or mobile factor was on only second to content uniqueness from the Ranking Factors report.
With all this knowledge, we could safely say without a doubt that using a responsive website will help augment marketing efforts of organizations to achieve their business objectives.
Affordable: Using desktop or laptops is often more costly and/or inconvenient than using cellular devices. Mobile devices offer simple and fast usage of info on the move. Responsive websites are thus cost effective for users who spend little to no time in an office space.
For businesses, the responsive web page design reduces design and development costs because they do not ought to develop different websites for various devices. Additionally, businesses will save you funds on maintenance costs while they will be focusing on only one website.
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