Globally, the use of cell phones, smartphones, iPads and tablets for surfing the world wide web is increasing with an alarming rate due to the convenience, cost-efficiency, comfort and ease. Using mobile devices is closing digital divide between the rich and poor; as well as the urban and rural dwellers. Every business are duty-bound to build up websites which might be mobile-friendly to be able to reach these mobile users. Another way of the process is always to create designs which might be attentive to different devices and screen sizes.
What then is responsive web page design?
Responsive web page design (RWD) is often a technique used in web page design allowing webpages react to the screen size, orientation and platform from the device a person is viewing with.
Responsive design are the simple most important factor that has changed the browsing behavior of browsers in recent years. Such websites are capable of changing from device to device. For instance, in case a user switches from the cell phone with a tablet device, the website automatically adapts and dynamically fits how big the screen.
Without delving much into the technicalities involved with designing such websites, listed below are the organization important things about responsive design.
User-friendly: Responsive websites are highly liquid and fluid that produce contents change across all screen resolutions and devices. It’s got foreground images that scale using the layout to reveal and hide areas of images on the website. This fluidity can make it user-friendly, accessible and exquisite in comparison with conventional websites. Users can surf your internet site no matter the environment they find themselves, hence increasing the reach of your business website.
Consolidate business marketing efforts: Google has recommended website design cape town as well as practice so businesses that do not have options are missing out. Being the most popular global search engine, Google explained that responsive websites are easy to crawl and perform favourably searching results.
As outlined by Moz, a well-respected search company in their 2015 Search engine results positioning Factors, 150 marketing professionals specializing in SEO were surveyed as well as the results was that responsive or mobile-optimized websites have better ranking success than unresponsive websites. The responsive or mobile factor was on only second to content uniqueness within the Ranking Factors report.
Considering this knowledge, we could safely say for certain that developing a responsive website will help augment marketing efforts of organizations to realize their business objectives.
Cost-effective: Using desktop or laptops is usually more expensive and/or inconvenient than using mobile devices. Mobile devices offer simple and fast entry to facts about the move. Responsive websites therefore are cost effective for users who spend practically no amount of time in a workplace.
For businesses, the responsive web page design reduces design and development costs as they do not need to develop different websites for several devices. Additionally, businesses preserves cash on maintenance costs because they will be focusing on merely one website.
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