Methods of operating from the retail food sector will almost always be changing. This is especially true within the supermarket space. Today’s informed consumers are increasingly demanding quality, fresh, and innovative foods. Additionally, these consumers also demand convenience be served as well as these first-rate products.
More grocery items are being bought at non-traditional food retailers. These include Wal-Mart Stores Inc., Costco Wholesale Corporation, along with pharmacies/drugstores, and specialty alternative grocers.
How are traditional grocers – chains and independents – addressing the dual problems with freshness and convenience? The following are ways they’re working to grow sales through serving their customers better:
1. Locally sourced products. It’s really a given that products sourced locally will be on supermarket shelves as well as in supermarket counters quicker. Same-day produce and dairy deliveries from local suppliers ensure customers receive their best food items fresher.
Moreover, today’s savvy consumers need to know wherever their foods are via. This enables these phones simply trace their items origins as long as they experience any difficulties with them. Hence, locally sourced is the new idea, which food retailers take presctiption board with to fulfill customer demands.
2. More specialized departments. Fresh products in grocers are coming increasingly from very specialized departments. Such as artisan bakeries, market fresh fish and seafood departments, gourmet cheese departments, and produce departments offering more organic produce.
Artisan in-store bakeries (with products baked fresh daily) will provide breads as well as other goods with unbleached flour and healthy grain. Specialized departments emphasizing all-natural products are quitting products containing MSG. Moreover, they’re offering consumers’ wishes for low-sodium, low or no sugar, and in addition gluten-free products.
3. Clean food. Industry is demanding ‘cleaner’ food. Therefore products with limited ingredients. Nonetheless, these limited ingredients has to be first-rate, without additives and preservatives. Consumers want to know how their vegatables and fruits are grown and processed. They wish to know whether the meat they buy is grain or grass-fed and whether or not it contains antibiotics or chemicals. Supermarkets are increasingly stocking foods that meet consumers’ needs over these areas.
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