If you really want to make a mark in online business, then you have to make sure your site design is up to par. When you have someone visit your website, what’s the first thing they take notice of? We all take note of the site design, even if we are not actually thinking those words, “What is this site design all about?”. That is why this is so important to us as online marketers. So we will cover a few of the important website design topics that will make some kind of impact on your visitors.
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If you really want to go all out with your on page SEO, then assign filenames the particular keyword that page is optimized for. The primary reason for this has to do with on-page SEO, and the search engines may/do take this into consideration. It is important to use the exact primary keyword, usually long tail variety, when naming your files. Also, avoid using underscores when you do this and do use the hyphen. This is strictly a practice for the benefit of the search bots so they can read them easier. This is a relatively small measure that may be useful for your visitors in addition to the search bots.
Each of your webpages should consist of a header where you have the link that goes to your site’s homepage.
This could be the main graphic, the company logo or simply a link on the header that leads the visitor to the homepage upon clicking. You want to give people the ability to quickly “go home” on each and every page. For example, let’s take your website’s navigation bar – it should be in the same place on each of your page, and not moved around. By now it is possibly safe to assume many people will hover on a logo to check for a link.
Any time you place graphics on your site, be sure to fill out the alt tag in the HTML. You really should think about people with disabilities such as those with vision problems. Not using the alt tag will not doom your SEO efforts, so it is mainly for those with vision problems. They use the Alt tag as one of the on page SEO factors. What you want to do is put a little description of the photo in the alt tag. Each image used on your site should have this included in it.
There are entire books written about website design, but you can discover enough so you can make your niche sites look quite nice. If you design a site with the end user in mind, rather than your ego, then more often than not you will be fine.
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