One of the best ways to show your potential customers that you’re a polished professional is to have a well designed website. Before your visitors can even absorb any real information about your site, they’ll take in the look and design and form an instant opinion based on that. What follows are some key points that will enable you to design your website in a way that will make the right impression on your visitors.
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Even if you are not shooting for search engine rankings, it is a very good practice to assign relevant names to your webpage filenames. The primary reason for this has to do with on-page SEO, and the search engines may/do take this into consideration. That is why you want to mainly use the primary phrases for which that page is optimized. Do not put the words together with no spaces at all, and the way to write them for the bots is with a hyphen between the words. Doing this will allow your pages to be correctly categorized by the Google bot – since this is completely for the benefit of Google SEO. While not totally about web design, it will contribute some amount to usability perhaps. Some of the sites that get a ton of traffic are very simple with their designs. You will be faced with a greater challenge when you attempt a highly complicated web design. We will not say that simple is always the best way to go because a well organized site may look fine but be kind of busy. Yes, it is true that unattractive sites are not well received, but that is usually because there are skills lacking. You also have to think about the possibility that you will be placing ads on your site. You do not have to do a very simplistic type of design, but you can explore the possibility.
Any time you place graphics on your site, be sure to fill out the alt tag in the HTML. We are referring to any person with impaired vision, plus the alt tags are good for a little more on-page SEO benefit. Not using the alt tag will not doom your SEO efforts, so it is mainly for those with vision problems. If you do not optimize for search, then it is still a great idea for vision impaired people. All your Alt tags should contain your primary keywords that perfectly describe the images. Even if your site contains only a few images, they all should contain the Alt tag.
We urge you to continue learning more about website design because knowledge will not hurt you. Try to get as much right as possible early on so you are not constantly making corrections and adding or subtracting.
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